British shoppers will soon be battling for a piece of this year’s hottest clothing collection, designed by supermodel Kate Moss at the flagship store of the Topshop group in London’s Oxford Street.
The official launch of a range which has received a lot of media coverage since it was announced last September is this Tuesday.
The range, which Moss helped to design, features pieces costing between 20 and 400 dollars and will be on sale at 300 stores in Britain, as well at Barneys in the United States, Colette in Paris and Corso Como in Milan.
PR experts say the massive interest in the Moss range came about partly because shoppers find it easy to believe that she herself would wear clothes from the chain.
With Lilly Allen launching her New Look range and Australian singer Kylie Minogue fronting a swimwear range for H&M in May, the high streets will be dominated by more celebrities in the coming months.
Source: yahoo.com